Digital Marketing Services Canada
Google Ads, social media management, email marketing, and conversion rate optimisation. All focused on ROI, not vanity metrics.
What We Do
Google Ads (PPC)
Search, Shopping, Display, and YouTube campaigns managed by certified specialists. We target high intent keywords and optimise for cost per conversion. We never pay for just impressions.
Social Media Management
Organic and paid campaigns on Facebook, Instagram, LinkedIn, and TikTok. We create content calendars, manage communities, and run retargeting ads to turn followers into customers.
Email Marketing
Segmented campaigns, automated workflows like welcome sequences, abandoned cart, and post purchase. We A/B test subject lines. We help you nurture leads and increase customer lifetime value.
Conversion Rate Optimisation
We analyse user behaviour, run A/B tests on headlines, CTAs, forms, and landing pages. We turn more of your existing traffic into leads and sales.
Every Campaign Includes
Audience Research
We identify your ideal customer segments, interests, and behaviours before spending a single dollar on ads.
Conversion Tracking
We set up Google Tag Manager, event tracking, and goal funnels so you know exactly which campaigns produce leads and sales.
Monthly Reporting
Clear, jargon free reports showing ROAS, cost per lead, conversion rates, and actionable next steps. No vanity metrics.
Ongoing Optimisation
We continuously A/B test ad copy, audiences, bids, and landing pages to improve performance month over month.
Our 5 Step Digital Marketing Process
01
Discovery and Audit
We review your current marketing, competitors, and customer journey, then set measurable KPIs such as CPA, ROAS, and conversion rate.
02
Strategy and Channel Selection
We recommend the best mix of Google Ads, social media, email, or all three based on your goals, budget, and industry.
03
Setup and Launch
We build campaigns, ad groups, keyword lists, ad copy, and tracking pixels, then launch with careful budget pacing.
04
Daily Optimisation
We monitor bids, adjust keywords, test ad creatives, and pause underperforming elements every day.
05
Reporting and Scaling
Monthly performance review, budget reallocation to winning channels, and scaling what works while fixing what does not.
Digital Marketing: Your Questions Answered
What digital marketing channels work best for small Canadian businesses?
For most local service businesses, we recommend starting with Google Ads for immediate visibility on high intent searches, and local SEO for long term organic growth. E commerce brands often combine Google Shopping with Facebook and Instagram retargeting. We customise the channel mix based on your specific audience and budget. No one size fits all.
How much should I budget for Google Ads?
We usually recommend a starting monthly ad spend of $1,500 to $3,000 for competitive local markets, and $5,000 or more for national campaigns. Our management fee starts at $800 per month. We never spend your budget on irrelevant clicks; we focus on cost per conversion.
How do you measure success?
We track what matters: cost per lead, cost per acquisition, return on ad spend (ROAS), conversion rate, and customer lifetime value. You receive a monthly dashboard showing these metrics, not impressions or clicks that do not convert.
How is this different from my last agency?
Many agencies charge high fees but produce low quality leads. We are transparent: you see exactly where every dollar goes. We pause campaigns that do not meet KPIs and double down on winners. No long term contracts. You stay because results keep you here.
Can you handle both paid and organic?
Yes. We integrate Google Ads with your SEO strategy. For example, we use paid search data to identify high converting keywords for organic content. We also align your social media and email campaigns for consistent messaging across all channels.
